December 26th, 2006
Categories: Crisis Management, Media Relations
People tend to not think about crisis management until they actually have a crisis and by that time it is far too late. Sony's recent battery fiasco is a good example of why companies need to pro actively think about crisis management and the importance of maintaining a professional PR image.
Link: Sony Battery Woes Blamed […]
December 21st, 2006
Categories: Brand Management, Creative
The Colorblind Web Page Filter allows you to see sites as people with various degrees of colorblindness would see them.
Link: The Colorblind Web Page Filter
December 14th, 2006
Categories: Public Relations Strategy
Taco Bell’s continuing search into the cause behind an E. coli outbreak across some of its locations has prompted the chain to launch a PR campaign around food safety. With the cause of the outbreak still in question, the campaign may be too much too soon without the proper answers in place to reinforce the […]
December 5th, 2006
Categories: Creative, Video Development
TechCrunch has a look at the newly launched CNBC:
From the article: The site, which focuses on business and investing, will compete with services such as Yahoo Finance and Google Finance, as well as new web content sites like Seeking Alpha, which recently took funding from BenchMark Capital.
Link: CNBC Relaunches: Heavy Focus on Video (Via TechCrunch) […]
December 5th, 2006
Categories: Internet Advertising, Mobile Marketing, Online Marketing Analysis, Search Engine Optimization
Ask has just taken the top spot as the net's best local search service with the launch of Ask City. The mapping system has the ease of use of Google Maps along with several new features such as snapshots and route marking. Ask City also integrates data from CitySearch so there is a wealth of […]
December 5th, 2006
Categories: Search Engine Optimization
You may have heard about all 'controversy ' stirred up by the de-indexing of Talk.Origins by Google this first week of December 2006. Well Matt Cutts has posted a blog article detailing the inside view from Google's perspective. An interesting read and one worth your time.
Link: How Google handles hacked sites
December 5th, 2006
Categories: Blog Management, Internet Marketing, Search Engine Optimization, Website Development
Pronet has an interesting look at the impact of Search Engine Friendly URLs in social bookmarking sites such as del.icio.us. Of course this is also very helpful for SEO efforts…
Most people don ’t think URLs play an important role in social bookmarking but they do. One of the most important factors to maximizing your exposure […]
December 5th, 2006
Categories: Creative, Website Development
Many methods exist to structure your CSS. This article tries to describe the method I use. I call it the “Tree method”, since it structures the CSS like… that’s right, a tree structure. Why not give it a try in your next project?
Link: How to structure large CSS files (Via Digg)
December 5th, 2006
Categories: Creative, Internet Marketing
Baekdal has a look at viral marketing:
From the article: Viral marketing (word-of-mouth marketing) is a really cool thing. Just think about it… instead of spending an insane amount of money on newspapers ads, TV commercials or banner ads, you spent nothing - and let your fans do all the work for you.
Link: 7 tricks to […]
December 5th, 2006
Categories: Web Analytics
With more than 100,000 Diggers now registered MLIR takes a look at the Demographics of Digg. Where are they from? What browsers do they use? What language do they speak?
Link: The Demographics of Digg