August 12th, 2008
Categories: Brand Management, Brand Strategy Development, Competitive Analysis, Growth & Diversification Strategy, Online Marketing Analysis, Search Engine Optimization, Website Development
Like any company in the 21st century you probably have your website all spiffy and ready to turn your enterprise into the greatest thing since someone sliced a loaf of bread. But, how do you get yourself ranked in Google and for what terms?
Google runs the show right now for web searches and is devoted […]
March 25th, 2008
Categories: Brand Management, Brand Strategy Development, Budget Planning, Competitive Analysis, Growth & Diversification Strategy, Industry Analysis, Marketing Plan Development
It’s not hard to say that the economy and has made the turn into a recession. The housing market was one of the beginners and other industries are feeling the same pains now. As a company in a recession what should you do? When the market turns sour many companies cut marketing budgets first, is […]
March 3rd, 2008
Categories: Brand Strategy Development, Competitive Analysis, Consumer Trends & Forecasting, Global Strategy Development, Marketing Plan Development
Many people try to focus on the current time as a new, ever changing business environment where innovation and technology are advancing so quickly that companies are constantly struggling to catch up. The truth is that throughout history, business has always been changing. This is not a new phenomenon.
Yes, the internet and all the […]
February 19th, 2008
Categories: Competitive Analysis, Consumer Trends & Forecasting, DVD Development, DVD Development, Uncategorized, Video Development
In the latest battle of technology and formats Sony Blue-Ray has won the battle against Toshiba HD DVD. This is just another in a long line of battles that consumers, industries and the market has had to decide between two options but room for only one winner. Just look back to the 70’s for the […]
January 3rd, 2008
Categories: Brand Strategy Development, Competitive Analysis, Consumer Trends & Forecasting, Global Strategy Development, Growth & Diversification Strategy
Developing technologies are not a new concept but the rate of development seems to be at an all time high. The amount of information, technology, innovation and development is changing every day. Take a look at your cell phone. First of all everyone probably has one. Then think of how old your phone is compared […]
August 22nd, 2007
Categories: Competitive Analysis
The Crown Heritage Stair Parts website, www.crownheritage.com, was judged Best-In-Class for Design in the Best of the Web, 2007 Vanguard Awards adjudicated by Hanley Wood Business Media. The winning website was designed and produced by ECMS Worldwide.
This award was given to the website based upon design, originality and overall usability by professionals in the construction […]
October 31st, 2006
Categories: Competitive Analysis, Consumer Focus Groups, Consumer Trends & Forecasting, Video Development, Web Commercials
YouTube may be the king of online video, but if Arik Czerniak has his way, the king won't stay on the throne for long.
Czerniak is the CEO and co-founder of Metacafe, one of the web's leading independent video-sharing sites. The company is launching a new service Monday called Producer Rewards which will offer cash payouts […]