August 17th, 2006
Categories: Online Marketing Analysis, Web Analytics, Website Development
Adobe has release internal statistics on market penetration by flash player version. Interesting read. Flash 8's video capabilities should see a much faster rate of upgrade as more and more people use online video services.
Link: Flash Player Version Penetration
August 17th, 2006
Categories: Web Analytics
The Google Analytics Blog has announced that you no longer need an invitation to receive the Website statistics tracking for free. Just head on over to the Google Analytics site and login with you Google account. It will then take you through the steps that are needed to setup your Website.
Link: Google Analytics Now Open […]
August 9th, 2006
Categories: Internet Advertising, Online Marketing Analysis, Search Engine Optimization, Web Analytics
GigaOM has a good look at the reasoning behind the Fox/Google deal announced this week. Om examins the benefits to both sides while shedding some insight into the impetus for the deal in the first place.
From the article:
The $900 million deal between News Corp. and Google might seem to be all about MySpace, […]
August 8th, 2006
Categories: Online Marketing Analysis, Web Analytics, Website Development
I'm not sure what Microsoft is aiming for with Internet Explorer 7, but one this they aren't trying to do is build a standards compliant browser. Here is an interesting look at the compliance of popular web browsers.
Link: Browser Standards Compliance
July 28th, 2006
Categories: Consumer Trends & Forecasting, Web Analytics
A picture might be worth 1000 words but a nice chart can tell a hell of a story and this one clearly illustrates how the channel utilization of banks has evolved over the past five years. Financial Insights has released a report examining the way in which customers interact with their banks. Comparing 2001 and […]
July 27th, 2006
Categories: Online Marketing Analysis, Web Analytics
It's an emerging rule of thumb that suggests that if you get a group of 100 people online then one will create content, 10 will "interact" with it (commenting or offering improvements) and the other 89 will just view it.
Link: What is the 1% rule?
July 11th, 2006
Categories: Web Analytics, Website Development
We use the statistics from all our web sites to make sure our designs comply with the majority of web surfers systems. We constantly use visitor stats and tracking to improve our process but are generally limited to a relatively small statistical sample. Looks like our sites fall in line with the global average. Here […]
May 30th, 2006
Categories: Web Analytics
Everyday, we look at dozens of websites. The structure of these websites is defined in HTML, the lingua franca for publishing information on the web. Your browser's job is to render the HTML according to the specs (most of the time, at least). You can look at the code behind any website by selecting the […]
April 20th, 2006
Categories: Art Direction, Online Marketing Analysis, Web Analytics
F for fast. That's how users read your precious content. In a few seconds, their eyes move at amazing speeds across your website’s words in a pattern that's very different from what you learned in school.
In our new eyetracking study, we recorded how 232 users looked at thousands of Web pages. We found that users' […]