A Creative Communications Agency

September 17th, 2008

Categories: Uncategorized

Entertaining or Engaging Marketing

Make me laugh funny man. Tell me why I should buy from you. The exercise of creating marketing that captures the attention of the audience and creates a boost to buying habits is not that easy.
Entertainment is delightful and helps us pass the time. People find different things entertaining and remember different parts of an […]

August 22nd, 2008

Categories: Uncategorized

Wal-Mart to Wal*Mart to Walmart - Playing the Name Game

I just started noticing that the corporate giant is going through a name change and am not sure why.
Wal-Mart was the beginning, from what I remember, and then they decided to drop the - and add a *. That’s nice, it gives more style to the name. Now I am seeing Walmart as one word. […]

July 22nd, 2008

Categories: Uncategorized

Another Group Complains About An Ad - Verizon Dare

Well, it has been a while since there was a major complaint about an ad so here is the latest creation that has twisted the stick in the butts of certain groups.
Verizon Wireless has a new ad out for their LG Dare phone (watch it here) that shows a young man taking a chance, just […]

June 27th, 2008

Categories: Uncategorized

Have You Seen The Changes In TV?

The networks are finding ways to deliver more promotional content during their broadcasts, have you seen it? You probably have if you watch MTV, TBS, Discovery or the big networks in the last six months. They are finding ways to beat TiVo and DVR’s so promotional content makes it through to the viewer. How is […]

June 17th, 2008

Categories: Uncategorized

Is Your Marketing Evolving Or Just Existing?

You need to learn something from your marketing. That’s all that needs to be said, really. What are you marketing for if you don’t learn from each piece you are creating? The technology that is available today allows you to track, observe and review almost every aspect of the sales process from who sees your […]

June 4th, 2008

Categories: Uncategorized

Is Your Market Using the Latest Technology?

Everyone has an iPhone, right? Everyone connects to the web through their Blackberry, don’t they? We need to have a mobile marketing plan to stay in touch with our customers, don’t we? You need to do a little research into this to find out for sure. It won’t take much but it will save you […]

May 9th, 2008

Categories: Uncategorized

Co-Branding - Working Together To Do More

Are you cutting back on your marketing expenses? If so think of how you can get the most for the money you are willing to spend. One way is to work with a partner. Don’t haul the load yourself get some helpers and the job will be easier and you will probably get farther ahead.
There […]

February 19th, 2008

Categories: Competitive Analysis, Consumer Trends & Forecasting, DVD Development, DVD Development, Uncategorized, Video Development

Blue-Ray Triumphant!

In the latest battle of technology and formats Sony Blue-Ray has won the battle against Toshiba HD DVD. This is just another in a long line of battles that consumers, industries and the market has had to decide between two options but room for only one winner. Just look back to the 70’s for the […]

January 24th, 2008

Categories: Uncategorized

Are YOU Adapting for 2008?

The first month of the new year is nearly at an end. Statistics show that New Year Resolutions rarely last more than a few weeks until they are forgotten or replaced by some more important thing that must be taken care of.
Companies spend months at the end of each year, developing a plan of action […]

December 18th, 2007

Categories: Uncategorized

I’m not getting what I paid for? Why content will always rule.

In a recent adage.com article, Leno, Conan will return, but will viewers? they explain that the NBC late night talk shows will be returning to air in January. The writers strike may not seem to be affecting the average persons life but there have been large impacts on the shows that we love to watch.
Since […]