A Creative Communications Agency

Many of us are sick of receiving junk emails that clutter up or Inbox every day, BUT sometimes there is information that we want to receive from valued sources. How do you keep your email clean but still receive the latest industry news or headlines that concern you? You sign up for RSS feeds. RSS feeds are a great way to filter news so you receive the information you want and nothing you don’t. It is like subscribing to specific articles of a magazine or sections of the newspaper, it is a great way to stay current on what is happening without wasting time searching. Almost every news source has an RSS feed that is easy to sign up for and there are a number of Free RSS Readers available, personally this writer uses FeedReader.

Here are three ways that RSS Feeds make it easy for you to stay informed and keep your email system clear of junk.

• Easy to sign up, easy to use. Aside from being free to download, after you have the reader set up you just click on the icons next to the topics you like. You don’t even have to submit an email address or any other personal information with FeedReader.
• Stories are organized by category or provider. The New York Times and Wall Street Journal have RSS feeds set up to send you news articles that are geared to your interests. All you have to do is open your RSS reader and look at the headlines under each provider. It’s like an organized Inbox just for news and announcements.
• Quick pop-up announcements. When a new story is posted to one of the sites that you requested, a small window show up with the latest headlines. This allows you the chance to take 3 seconds and see what is happening and then decide to continue on with what you are doing or check out the story. There is no wasted clicking by having to go through the homepage of the site and then find the article, it comes up right away.

So, keep your email clear of clutter and sign up for an RSS reader. It is a great way to get the news and distribute news if you have a list of customers or clients that need to stay informed of what is happening. RSS feeds are more convenient and personalized to each individual user. Many people think twice before sending out their email address because of the fear of clutter, junk mail and spam that is likely to follow.