March 14th, 2007
Categories: Marketing Plan Development, Sports Marketing
With the number of games on during this time of year there is more and more focus on where viewers go to catch all of the action. Television still plays a role but the web is one of the best places to get in front of your market. Find out more about how the companies are using the web to continue their marketing messages from TV.
Link: Digital Takes the Court for March Madness (via Adweek.com)
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